Having reached its fourth edition, the Italy Ambassador Awards is the first Italian award dedicated to the best international content creators who tell the story of Italy and promote its value around the world.
The edition took place within BTO – Be Travel Onlife, featuring a prestigious Gala Dinner at Palazzo Pucci, enriched by a special surprise dedicated to the Friend Country Austria, highlighting the international dimension and the spirit of cultural dialogue that define the Award.

Italy Ambassador Awards, Third Edition – the first Italian award dedicated to the best content creators from around the world who promote Italy and its culture. This prestigious recognition highlights the excellence and professionalism of those who, with great dedication, strive to showcase Italy’s many qualities, both to an international audience and to Italians themselves.

Second Poland Edition took place at the magnificent Wawel Royal Castle, where we awarded the best influencers, content creators, and bloggers who promote Italy in Poland.

The Awards Ceremony took place in the splendid setting of BTO in Florence on November 23, 2023. This was followed by a Gala Dinner at Palazzo Pucci in Florence, with an extraordinary opening by the President of the Tuscany Region, Eugenio Giani, and the Director of Toscana Promozione Turistica and BTO, Francesco Tapinassi.

Italy Ambassador Awards - Poland Edition was created to reward the best influencers, content creators, and bloggers who promote Italy in Poland.

The Italy Ambassador Awards is the first Italian prize for the best influencers, content creators, and bloggers worldwide who promote Italy. This prestigious award recognizes and values the excellence and professionalism of those who strive to showcase Italy's many qualities to both foreigners and Italians.